As technology evolves rapidly and businesses compete to secure IT professionals who can drive innovation, searching for suitable talent with in-demand skills feels just like looking for a needle in a haystack — as Fred Astaire would beautifully sing.
A recent survey conducted by the International Data Corporation (IDC) among North American IT leaders revealed that nearly two-thirds reported that a lack of skills has resulted in missed revenue growth targets, quality issues, and a decline in customer satisfaction. The survey also forecasts that by 2026, over 90% of organizations worldwide will struggle with the IT skills crisis and its consequences: product delays, impaired competitiveness, and losses that could amount to approximately USD 5.5 trillion.
To navigate today’s tight labor market, it’s crucial to rethink and adapt one’s recruiting strategies. Here are eight actions to help your organization secure the IT talent it needs.
1. Expand your talent pool
Embrace remote work
Practically speaking, is it necessary for a developer to speak your local language if they are fluent in English?
A talented developer working from a different country might be the perfect addition to your team. There’s a myriad of platforms for managing remote teams, including communication and project management tools. If you’re concerned about time zone differences affecting collaboration, you can simply choose to hire a remote developer within your time zone.
Go beyond formal qualifications
Another reason for the IT talent shortage is the limited pool of candidates with formal qualifications or traditional career pathways. However, many skilled professionals acquire IT expertise through boot camps, online courses, or self-learning. Also referred to as micro-credentials, these targeted learning activities offer access to knowledge without requiring a commitment to lengthy degree programs.
A candidate’s portfolio, problem-solving ability, and passion for technology should be prioritized over strict requirements for degrees or certifications. Companies can go further by collaborating with coding boot camps, online learning platforms, and colleges to identify individuals with potential, and then provide them with entry points to gain hands-on experience.
Tap into underrepresented talent pools
Expanding your recruitment efforts to include underrepresented groups addresses skill shortages while fostering a more innovative and inclusive workplace.
Ensure job descriptions and interview processes are free from bias and accessible to individuals from diverse backgrounds. You can also partner with organizations supporting minorities in tech to reach a wider audience.

2. Optimize each step of your hiring process
A lengthy or cumbersome recruitment process can deter top talent, particularly in the IT field, where candidates often juggle multiple offers. While you don’t want to hire in a hurry and hope for the best, neither do you want to risk missing out on a great candidate due to a protracted vetting. The key to achieving the perfect balance is simplifying and updating each step of your recruitment process:
Sourcing
Harness technology to target top talent efficiently. Leverage applicant tracking systems (ATS) to streamline the sourcing process. These systems can scan resumes, analyze candidate profiles, and rank applicants based on skills, experience, and fit, saving time and allowing hiring teams to prioritize high-potential candidates. It’s equally important to go beyond LinkedIn and expand your reach through targeted job boards and niche platforms.
Interviewing and testing
This is the most critical step to achieve the goal of streamlining evaluation while maintaining rigor. Here are some key aspects to consider:
First, structure your interview process. Begin by clearly defining the skills and traits you’re assessing at each stage, then use a mix of methods, such as behavioral interviews, technical assessments, and situational judgment tests, to evaluate candidates holistically. In order to keep momentum, consolidate interviews whenever possible and schedule back-to-back sessions to prevent unnecessary gaps.
Give preference to standardized assessments (like online technical tests) to save time and minimize bias, ensuring all candidates are measured fairly.
Additionally, demonstrate respect for the candidates’ time and commitment by providing clear timelines and keeping them updated.
Reference and background checks
Many HR professionals avoid this stage, either out of fear of any legal intricacies, or a belief that it’s not worth their time, or even because they don’t know where to start. However, this is a critical step of the hiring process, mitigating the risks of a bad hire. Provide clear instructions to referees and candidates, and always comply with local laws and fair hiring practices.
Making an offer
This is your chance to seal the deal with top talent — time to stand out with competitive and transparent packages! Here are some key aspects of a good offer:
- Start with a salary that is benchmarked against industry standards, and include additional incentives (e.g., sign-on bonuses, equity options, or performance-based rewards).
- Not everything is about salary, though: make sure to highlight any unique perks like flexible work arrangements, wellness programs, career development opportunities, or tuition reimbursements. A well-crafted offer goes way beyond salary and showcases the value your organization places on its employees, setting the tone for the candidate’s future with your team.
- Transparency is crucial to building trust, so avoid vague or complex terms; instead, make it easy for candidates to understand the full value of what you’re offering.
- Finally, be prepared to negotiate and address any concerns promptly, showing flexibility when appropriate to accommodate individual needs. A thoughtful and competitive offer not only secures the hire but also lays the foundation for a positive employer-employee relationship.
3. Partner up with a tech recruiting company
Collaborating with a tech recruiting company can be a game-changer in talent acquisition. Their specialized recruiters have the expertise and networks to swiftly connect you with top IT professionals.
From crafting and promoting job ads to headhunting, screening candidates, and arranging and conducting interviews, they can manage the entire recruitment lifecycle, saving you time and resources. Other services typically offered are social recruiting, testing, and reference and background checks.
When selecting a tech recruiting partner, look for firms that offer flexible service options and operate primarily on a success-based model, so you pay for actual results — like Jobshark. Moreover, Jobshark offers a user-friendly platform that makes it easy to manage applications.
By partnering with a tech recruiting company, you can focus on your core business while building a team that drives innovation and growth.
4. Enhance your employer brand
In a competitive market, how your company is viewed as an employer can be the deciding factor as to whether a sought-after IT expert decides to join it or not.
A strong employer brand acts as a magnet, motivating qualified candidates to apply for your job openings. A company with a strong employer brand typically only needs to post a job opening and sift through the great candidates from the pool of applicants. Over time, a strong employer brand also contributes to higher employee engagement and lower turnover rates.
The first step to building a strong employer brand is to identify what makes working in a company unique and appealing: think career development opportunities, flexible work settings, or a high level of autonomy. Your job postings should effectively communicate these advantages.
Your online presence plays a determining role in shaping your employer brand. Leverage your social media accounts and website to showcase your company’s culture and work environment; for instance, featuring testimonials from current employees can be effective. Additionally, address any negative reviews on Glassdoor professionally and constructively.
5. Invest in upskilling and reskilling programs
Instead of looking solely for external hires, consider upskilling or reskilling your current workforce to meet IT demands. Provide resources, certifications, and time for professional development and continuous learning.
According to the Organization for Economic Co-operation and Development (OECD), in order to bridge talent shortages, “employers should collaborate with social partners and training providers to design and deliver demand-driven micro-credentials and encourage workers’ participation by recognising micro-credentials in career development.”
Many leading companies opt to identify non-IT staff with an aptitude for technology and provide them with opportunities to transition into IT positions. This includes in-house training, subsidized online courses, and mentorship or apprenticeship programs.
Importantly, internal training programs help not only close skill gaps but also boost employee loyalty and satisfaction.
6. Create employee referral programs
Your existing employees can be invaluable in finding and attracting IT talent. To incentivize staff to recommend skilled individuals from their network, create referral programs with monetary bonuses, additional vacation days, or other perks to employees whose referrals result in successful hires.
7. Prioritize retention as part of recruitment
After all these efforts, you want to ensure they aren’t in vain. High employee turnover increases recruitment costs and takes you back to square one. To prevent this, create a workplace where employees feel valued: foster open communication, recognize achievements, and create clear pathways for promotion, skill development, and leadership roles. Enhance employee satisfaction by offering benefits that your workforce values — be it flexible schedules, remote work options, or wellness programs.
Finding IT talent is like winning a battle, but retaining it brings you closer to winning the war.

8. Be proactive and think long-term
As the IT talent shortage is unlikely to resolve itself in the near future, organizations must adopt proactive strategies to ensure long-term success:
- Build relationships with universities, professional organizations, and community groups to nurture future talent.
- Stay informed about emerging technologies and evolving skill demands to adapt your hiring strategies accordingly.
- Learn from others by researching how other companies attract and retain IT talent, and adopt best practices to remain competitive.
Key takeaways
The IT talent shortage is far from a solution, and searching for talent with sought-after skills feels like looking for a needle in a haystack. Employers must innovate and refine their recruiting processes.
Companies that adopt the following strategies can turn the challenge of talent scarcity into a catalyst for growth and transformation:
- Expand the talent pool: geographically, beyond formal qualification, and including underrepresented groups.
- Optimize each stage of the hiring process.
- Enhance the employer brand to attract qualified candidates.
- Invest in upskilling and reskilling programs for current employees.
- Create employee referral programs.
- Prioritize retention; otherwise, all the other efforts will be in vain.
- Partner with a tech recruiting company for specialized recruiters and a vast network.
- Embrace a strategic, long-term approach by nurturing future talent, keeping abreast of emerging technologies, and learning from other companies’ best practices.
This way, your organization can not only navigate the current shortage but also future-proof your workforce.
Subscribe to our newsletter
Enjoying our content? Subscribe to the TechTalents Insights newsletter and get our best articles and interviews delivered directly to your inbox. Click here to join the community!